What is Google Adsense?

Google AdSense is a program that gives website owners the ability to monetize their web traffic by showing Google Display Network ads on their site.

The process is pretty simple (once you have been approved). Google will supply you with a small snippet of code to place on your site. Once the code is in place, Google will start sending content/user relevant ads to those spots. If your ads get clicked on (or seen), you’ll share in the revenue generated by Google.

The good news is that Google handles pretty much everything from deciding what ads to display to payment distribution.

AdSense will typically payout based on:

• Impressions (CPM) – based on the number of ad impressions your site generates.
• Clicks (PPC) – based on the number of ad clicks your site generates..

How much can be made with Google Adsense?

Adsense publishers pocket approximately 2/3 of the revenue that is generated from their sites (Google gets about 1/3). The amount you can make with Google Adsense comes down to the amount of traffic your site receives, your location, as well as the content of your site.